IT IS HARD TO MAKE IT IN THE MUSIC INDUSTRY...

          This year I started to work in a small recording studio, and I have talked with many talented people who have struggle to make it in the business. To work or be sign with a label House is the desire of countless artists since they are able to make great advances of money, hire the best recording studios, with the best music producers of video that they can spend on the promotion and implementation of the product in stores. One of the objectives of a label is the promotion, marketing and advertising, and the music that interprets an artist. This requires a large financial investment to the largest number of possible audience. [Music Think Tank]

            It takes talent, good promotion and enough luck to be engaged. Even so, fame and success are not guaranteed. Almost all the musicians I know dream of a recording contract which remove them anonymity, take them to fame, money and a life with eternal feast with tours,  and beautiful groupies at their feet.  They believe that to make it they only need talent, and eventually a record producer will discover them into glittering world stars. Just look the Billboard charts, I really  consider it lacks talent. Reality is that they are other factors that affect the design and success of any artist.

            I know dedicated and excellent musicians who have never managed a contract or sign with a major label, who spend hours practicing and in fact are virtuous and talented musicians, but unfortunately this is not enough to "make it" in the music entertainment industry. What is needed for them to achieve the cherished dream? After consulting several characters of the record industry, the most important is that the artist or band managed to release their first album, whether paying the costs to themselves or through an agreement with an independent record label. These seals do not have the capacity of distribution or investment of large multinationals like the "EMI" or "Warner" label, but can help to better define the artistic concept and project business to the artist, endowing it with a team, usually press agents and connecting with influential people in the industry. From there they should work hard and promote the project. [Tom Hess]

            Today, with the possibility of the internet, artists had the possibility to disseminate their work in masse. On pages such as  www.purevolume.com new artists that have not yet signed a recording contract can showcase their work and from there to promote themselves. With the eventual spread of the market through the network perhaps delivering real possibilities.