Today, in my first blog post, I am going to discuss the
phrase; there is no such thing as bad publicity. Publicity is defined in
Merriam- Webster’s Dictionary as something that attracts the attention of the
public or an act or device designed to attract public interest. The definition itself
doesn’t talk about classifying it as bad or good; it only talks about getting
noticed and bringing attention from the public. Personally I agree with this
phrase I find that any publicity is good the important thing is being talked
about or being in the radar.
Oscar Wild once said;
“There is only one thing in the world worse than being talked about, and that is not being talked about.” This quote is the best example of what I want to
demonstrate in this post. Reality is, that the people in the entertainment
industry that are more successful, are the ones who are in the radar no matter
their actions. The perfect recent example is the one of Miley Cyrus. Miley Cyrus also thinks there is no such
thing as bad publicity and reality is that Miley’s scandalous VMA performance
resulted in 306,000 tweets a minute according to The Guardian, Lost in ShowBiz. Miley, herself said that she most be doing something right because she is
being talked about. The truth is Miley has received very negative comments, but
from a commercial perspective this is gold. Miley’s singles on iTunes for her
new album are in the top 10 after her performance, so if what she wanted with
this was to promote her album, it worked. Recently she broke the record for
most viewed video on Vevo with 100,000,000 views in six days.
Publicity is
done for getting the attention of others even though some people classify it as
good or bad, I personally look at it as an important tool to get the job done. Publicity
for the entertainment industry is one of the most important tools and the
exposure Miley Cyrus had in the VMA’s was enough to put her new unreleased
album on the top of the list.
